What do we need to say to Kenya's emerging young middle class consumers to get them to understand why they need to pay more for a premium bottle of wine. Featuring one of Kenya's most enduring "Taste Makers" in the world of music, Eric Wainaina.
One of a ten commercial series for Safaricom, inspired or derived from a similar campaign run by Safaricom's sister company Vodafone India. Each commercial focussed on a particular Safaricom product or service. The challenge was how to communicate said products/services in mime...
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